" I Don't Like" featuring Lil Reese, was released as the album's lead single on March 15, 2012. The album was originally scheduled to be released on November 27, 2012, but it was pushed back until December 18, 2012. It debuted at number 29 on the Billboard 200, with first-week sales of 50,000 copies in the United States.įinally Rich was originally planned to be released as a mixtape but was later turned into a full-length album. Upon its release, the album was met with generally positive reviews from most music critics. The album was supported by three successful singles: " I Don't Like", " Love Sosa" and " Hate Bein' Sober". The album features guest appearances from 50 Cent, Wiz Khalifa, Lil Reese, Rick Ross, Young Jeezy, Master P, French Montana, and Fat Trel. It was released on December 18, 2012, by Glory Boyz Entertainment and Interscope Records. The drill is gone, and now Keef is truly free.Finally Rich is the debut studio album by American rapper Chief Keef. His 2017 mixtape Thot Breaker showcases this veer into pop, featuring him rapping over dancehall beats (“Can You Be My Friend”) and sounding startlingly romantic.
Keef’s sound was a product of Chicago’s history of segregation and street gangs, and fame shined light on that ugly legacy, resulting in heightened scrutiny, real threats, and the mayor blasting him as “an unacceptable role model.” Keef moved to Los Angeles, adjusted his style, and declared himself the inventor of mumble rap, the slurry, eccentric sound co-signed by Future and more recently revised by Post Malone. Keef signed a multi-million dollar deal with Interscope and debuted with 2012’s Finally Rich, a drill-defining declaration of nihilistic not-niceness, followed by a celebrity-studded (Pusha T, Big Sean, Jadakiss) Kanye West remix of his “I Don’t Like.” But being an innovator became another kind of confinement.
When a video of a local fan celebrating Keef’s freedom blew up, people around the world started seeking his mixtapes, and the Chicago drill genre was born-gritty, revenge-seeking rap that dropped listeners into the city’s South Side wars. Chief Keef (born Keith Farrelle Cozart in 1995) had been charged with waving a gun at a cop and was posting music from lockdown: simple yet booming trap tunes full of matter-of-fact violence spit by a menacing voice with a gift for catchy repetition. The day that a 16-year-old Chicago kid was freed from house arrest in 2012 was the day hip-hop shifted on its axis.
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